The world didn’t need another agency so we came up with something else. We’re more than a little interested in what you and your customers need and want. We’re fanatics. We evaluate marketing data and then create communications that convey a unique, powerful brand message in an effective and persuasive way. We call it business as unusual.
  
BRANDING
ADVERTISING
PUPLIC RELATIONS
PHOTOGRAPHY
VIDEO PRODUCTION 
BRANDING
Our Brand Navigation process allows us to gather insight so we can better understand what our clients’ customers and prospects want and need from our clients’ brands. We then develop and deliver relevant and effective key messages which resonant with our targets and influence them to buy our clients’ brands.

Our Brand Navigation process guides clients through a strategic process which allows us to transfer a brand’s overall strategic objectives into results-oriented communication materials.

Beginning with research and insight gathering, we collect valuable information from your customers and all the available sources so we can better understand what they need and want from your brand. This insight is fundamental in the creation of your USP (unique selling proposition) – the selling position that differentiates your brand and tangibly sets you apart from your competition.
We then develop and deliver relevant and effective messaging which resonates with your customers and motivates then to buy your brand. Your brand’s growth and success depends on your customers taking action. Brand Navigation is an integral process in developing differentiation and achieving this result.

Positioning Analysis | Logo Design | Brand Identity Development
Tactical Guidance | Brand Charters | Vehicle Wraps
Display and POS Design | Digital Design | Print Collateral
Website Development | Responsive Design
  
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ADVERTISING
Advertising brings your brand to life. It is still one of the most effective and powerful tools to build brands. It helps build brand awareness and establish market position.

At NOVO, we have the passion to develop and execute a memorable and measurable advertising campaign that’s on target with your brand’s key messaging. In addition, we ensure that all advertising campaigns are integrated with all brand communications. By doing so, our messaging is effective, consistent, coherent and powerful. Integration also allows us to maximize efficiencies…saving time and money.

Media Planning, Buying and Analysis | Development of Print, Radio, TV and Outdoor | Email Marketing | E-commerce
Search Engine Optimization (SEO) | Online Advertising 
  
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PHOTOGRAPHY
We capture your business’ personality, image & culture.

Today’s consumers are impatient. They want to see and understand your product in a glance. This isn’t always possible, but our goal is to grab them in that first glance with an image that demands attention. Photography is important for a successful social media strategy, an engaging web presence and an alluring TV or print campaign. Pictures capture your business’ personality, image and culture like no other medium. it engages customers with your business on a level that is more emotional, personal, creative, and at a moment that is right for them. People like to see pictures, they decrease bounce rates on websites, they increase brand awareness and social media shares, they rank in SEO and they increase credibility. At NOVO we specialize in creating image content that quickly captures the attention of your customer base and can be used within all marketing strategies.

Event photography | Corporate photography
Photo Studio | Professional Retouching
Action Photography | Product Photography

Food Photography | Interior & Exterior Photography

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PUPLIC RELATIONS
Our PR staff focuses on compelling audiences through effective storytelling, the creation of meaningful content, and persistent and convincing media pitching.

The best PR campaigns start with a clear understanding of your business goals and often a review (and/or re-crafting) of your messaging platform. Building on that foundation, we reach the right audiences with the right messages at the right time to advance your agenda in the public domain.

Strategic Planning | Copywriting
Media Buying | Project Management
Data Analysis |Strategy
Press Releases & Distribution
Media Relations | Media Training
Mini Campaigns |Event Support
Social Media | Content Management
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VIDEO PRODUCTION
With the emergence of HD-ready tablets, smartphones, and increased internet speeds, video production is taking the world wide web by virtual storm. Our team stays on top of the latest techniques, technology, and video production equipment. Producing an effective video for your company, service, or product is more than hitting record on a camera and editing some clips. It’s telling a story with the professional edge that your brand deserves. We’ll make sure you get the most from your production. The only thing more impressive than the shelf-life and diversity of our productions, is the quality our clients get for the price.

Videography | Video Edeting | Video Post-Production
Company Story Overviews | Marketing Videos
Web Videos | Viral Videos | Motion Graphics
After Effects | 3D Animation | Voiceover & Audio Recording
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